Alphabet and Meta are still BofA's most valuable stocks
Bank of America (BofA) reiterated its positive stance on Alphabet (NASDAQ:GOOGL) and Meta Platforms (NASDAQ:META), which it sees as the most valuable stocks in the internet sector.
BofA still recognizes that Wall Street estimates for Alphabet/Meta ad revenues are probably too high for 2023. Moreover, increased TikTok competition and AVOD could account for over $5 billion of industry growth.
As a result, the bank lowered its GOOGLE and META forecasts to reflect mild recession and currency headwinds. These downgrades were subsequently reflected in lower price targets: $196 per share for META shares and $114 per share for GOOGL shares.
EPS (earnings per share), on the other hand, is expected to be more resilient given cost-cutting activities.
"While the outlook for 2023 ad revenues has deteriorated over the past 6 months, we think negative sentiment and lower valuations make for a more attractive investment backdrop, with monetization of Alphabet's Performance Max and Meta's Reels likely to be key revenue drivers in 2023."
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