Amazon's Discount Festival "Prime Day" Will Happen on June 21st and 22nd!

  Amazon's Discount Festival "Prime Day" Will Happen on June 21st and 22nd! After its annual event, which was postponed last year due to the coronavirus pandemic, Amazon has decided to make the sale days known as Prime Day on its summer schedule as before. The company announced today that this year's Prime Day will take place on June 21 and 22. In a press release on the subject, Prime Vice President Jamil Ghani said that members of Amazon's Prime subscription program will have access to "over 2 million deals" in each category. Annual Event Day, where products are sold with great discounts, has been generally held in July since 2015. This discount day; It is designed for purposes such as gaining new Prime subscribers, promoting Amazon's products and services, and stimulating a normally quieter shopping period. Last year, the company had to postpone Annual Event Day until mid-October due to pressures on delivery and logistics capacity, as well as uncertainty about the pandemic.

After its annual event, which was postponed last year due to the coronavirus pandemic, Amazon has decided to make the sale days known as Prime Day on its summer schedule as before.

Amazon AMZN (NasdaqGS) $3,230.25 +11.60(+0.36%) has postponed the event day in India and Canada this year due to the worsening of Covid-19. Speaking at the latest earnings conference, Amazon's CFO Brian Olsavsky said that July is usually a busy holiday season and that they will be holding Prime Day a month earlier this year. Thus, it was finalized that Annual Event Day, which was eagerly awaited by consumers, would be held in June, but did not give a clear date. Announcing that Amazon has determined this year's event days as 21 and 22 June, Bloomberg announced that it obtained this information from the notifications sent by the company to its employees. Amazon estimates second-quarter revenue to be between $110 billion and $116 billion. This means that Annual Event Day will provide a huge increase and will exceed the $108.6 billion Wall Street projected.  

Source:  CNBC.com

 

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