Facebook's Path to Wearables Looks Like it's Going to Be Pretty Tough.

    Facebook's Path to Wearables Looks Like it's Going to Be Pretty Tough.   While Facebook's hardware is great, there are obstacles to its ease of use. Facebook FB (NASDAQ) $373,92 -2,61 (-%0,69) has taken its first foray into everyday wearable technology. Last week, the company announced Ray-Ban sunglasses by integrating Facebook technology. On the surface, he took the first step into wearable technology with glasses with cameras, microphones and speakers. Today's Facebook glasses show more rivals to Apple's (NASDAQ:AAPL) AirPods and why wearables could be a bigger boost than the tech giant would like.

Facebook Ray-Bans

The Stories sunglasses, made by Ray-Ban, cost $299 and will feature a host of tech features. Users can: The glasses are specifically connected to Facebook View, a separate application that can connect to Facebook, Instagram, Messenger and WhatsApp.

• Take a Photo and video shooting.
• Make a phone call.
• Play music.
• Using voice control with Facebook Assistant.

Facebook's biggest problem

The challenge Facebook faces is that it doesn't have a core operating system. A smartphone is needed to start installing a pair of Ray-Ban Stories glasses. This need is most evident when Facebook wants to add features like voice assistants to glasses. FB is clearly trying to create its own ecosystem in virtual reality, and this could eventually extend to augmented reality glasses. But for now, the glasses' operation will depend on the iOS and Android operating systems, which will hinder some of the user experience.

Facebook is playing long term.

The company thus puts what it learns from other products such as VR headsets in video, audio and audio into a pair of glasses. While it doesn't appear that Ray-Ban Stories is a big seller for Facebook, the reality is that it will more likely serve as a starting line for everyday wearables. For now, it brings first mover advantage for Facebook and having an impressive video and audio product with Ray-Ban.

Facebook's Path to Wearables Looks Like it's Going to Be Pretty Tough.

   

Source: The Motley Fool

 

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