According to Bloomberg's report,
Instagram's advertising revenues in 2019 were announced as $ 20 billion. We can say that it is a serious success that
Facebook is earning such a high amount from Instagram, which it bought without income. Because Facebook generated a total of $ 70.7 billion in revenue in 2019, and almost all of them are from advertising.
Instagram's Revenues Outperformed YouTube
The latest figures show that Instagram's revenue even exceeds
YouTube's revenue from advertising. As you can see in yesterday's news, YouTube's revenue from advertising remained at $ 15 billion, which is a pretty good number. However, the fact that a platform with the function of "photo sharing" like Instagram generates $ 20 billion in advertising reveals a real success
xヴぃでお. Let's underline that this success belongs to Facebook, even though we constantly criticize it.
FACEBOOK PURCHASED IN 2012
In 2012, Facebook bought Instagram for $ 1 billion in cash and shares. Instagram has become one of the key applications of Facebook from a low-income application over the years and has turned into a monetary center. A specialist said that Instagram has been evaluated in the "Facebook's application family" strategy, thereby strengthening and generating revenue over the years.
In 2018, it was said that Instagram is worth more than $ 100 billion, and by 2020 this figure seems to increase even more.