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30.06.2020 Facebook Daily Analysis
Its Facebook and Instagram platforms are likely to collect 23.4% of U.S. digital ad revenue this year, second only to Alphabet Inc.’s Google and far ahead
Yazar: editor_1
Yayınlanma: 30 Haziran 2020 20:08
Güncellenme: 12 Eylül 2024 22:45
30.06.2020 Facebook Daily Analysis
Its Facebook and Instagram platforms are likely to collect 23.4% of U.S. digital ad revenue this year, second only to Alphabet Inc.’s Google and far ahead of its next closest rival, Amazon.com Inc., according to research firm eMarketer. The alternatives sometimes don’t get enough attention because Facebook advertising is considered a safe choice, according to an ad buyer at a major advertising agency. “Putting your next dollar into Facebook, you know it’s going to work,” the buyer said. “Whereas putting that dollar someplace else, you might not know it’s gonna work.”
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