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The Demand For Sewing Machines Suddenly Exploded In USA
According to the news in CNN, the demand for sewing machines suddenly exploded in USA.
Yazar: Tom Roberts
Yayınlanma: 15 Ağustos 2020 21:09
Güncellenme: 25 Aralık 2024 07:34
The Demand For Sewing Machines Suddenly Exploded In USA
Especially in the first period of the Corona virus epidemic, it almost fell on the black market with products such as toilet paper, wet wipes and the most disinfectant. In addition to these products in the USA, one more product has barely been on the shelves in recent months: Sewing machines! According to the news in CNN, the demand for sewing machines suddenly exploded in USA. Although manufacturers did their best to meet this, they could not keep up with customers' demands. Especially during the quarantine period, housewives turned to 'old-fashioned' hobbies to pass time. However, the most important reason why the interest in sewing machines exploded is that people want to sew their masks themselves.
Nobody In The Industry Expected Such A Sales Boom
Jeff Fuller, Vice President of Marketing of Tacony Corporation, which manufactures Baby Lock sewing machines, said: “The passion for sewing in the US began after the Center for Disease Control and Prevention (CDC) called for mask use in April. The new guidelines were announced on a Friday. On the next Monday, we saw a demand we had not encountered before, ”he said. “The demand for our sewing machines rose almost eightfold in April. Demand has calmed down a bit in recent months. However, sales of all our products, from entry to top level, are
still going strong. "Nobody in the industry expected such a sales boom."
WALMART'S 100-DAY STOCK FALLED TO 5 DAYS IN 24 HOURS
Suppliers were also caught off guard for this increase in demand. Even Walmart, the world's largest retailer, has dropped from 100 days of sewing machine stock to five-day stock in just 24 hours! Walmart explained that demand is very high and is working with suppliers to increase inventory.
In Tacony's portfolio, there are sewing machines with prices ranging from $ 99 to $ 30,000. These range from home use to industrial ones.
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